A small company that owns what it sells.
GS Labs Inc. creates nutraceutical supplement brands, from the formula to the shelf, and sells them online to customers across the United States.
Twenty-two years, two brands, one owner.
GS Labs started in 2004 as a one-person company with one idea: a supplement brand should own its formulas, its trademarks, and its relationship with the customer. We incorporated in Nevada in 2007 and have stayed privately held and owner-operated since.
Our first brand, PhenAprin, has been sold on Amazon for more than ten years and still earns most of its sales from organic search and returning customers. In 2026 we launched our second brand, RetaBolics, built the same way.
Today we work from Lehi, Utah, with manufacturing, testing, and fulfillment partners across the United States.
From an idea to a product people reorder.
Find the need
We study the category, the customer, and what the products already on the shelf leave out.
Formulate
We write the formula, choose the form, and design the label and packaging in house.
Manufacture and test
A GMP-certified U.S. facility produces each batch. An independent laboratory tests the finished product.
Launch and grow
We build the listing, the brand website, and the customer email program, then earn the repeat order.
Jake Schroader, Founder and CEO
Jake started GS Labs in 2004 and still runs it day to day: product development, brand and marketing, and the customer relationship. Because one person makes the decisions, a new product or label can go from idea to shelf in weeks.
Own the brand
Our names, formulas, and trademarks belong to us, so we never compete on price against an identical listing.
Make it in the U.S.
GMP-certified American manufacturing and independent testing on every product we sell.
Say only what we can support
Our labels and listings follow FDA and FTC rules for dietary supplements, and we keep the records to show it.
See the brands we have built
Two brands on the market today, each with its own website and Amazon presence.